Manager, Corporate Segment at MTN Nigeria
MTN Nigeria is recruiting for the position of Manager, Corporate Segment JOB TITLE: MANAGER, CORPORATE SEGMENT
DEPARTMENT: Enterprise Solutions
LOCATION: Lagos
JOB DESCRIPTION:
- Develop strategic marketing plan for the market segment and define clear targets
- Determine communication strategy for the market and increase penetration using conventional and non conventional media
- Execute programmes through the regions, working with the Sales Department
- Develop and execute advertising, direct marketing, sponsorships, events, public relations and other tools to gain further penetration into the market
- Collate and understand competitive activity and develop proactive strategies against competitive activity
- Commission and interpret research as it concerns the market segment.
- Develop and execute marketing programs to achieve stated objectives regarding revenue, profitability, and market share and churn.
- Develop and execute segment specific promotions to achieve specific market objectives
- Customize offerings and differentiate offerings in the market
JOB CONDITIONS: Regional, national and international travel. Normal MTNN working conditions
REPORTING TO: Senior Manager, Business Product Group
REPORTING TO: Senior Manager, Business Product Group
REQUIRED SKILLS:
- First degree or equivalent in any social science discipline
- 8 years marketing experience which includes:
- 3 years experience in a management or supervisory role.
- In depth knowledge of all the parts of the marketing mix
QUALIFICATION: First degree or equivalent in any social science discipline
Application Deadline: 4/19/2012
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