Product Manager at Hamilton Lloyd & Associates

• Proactive development of marketing and promotional mix to meet brand objectives and customer needs.
• Monitor business performance and external environment via appropriate tools to deliver corrective action as required to meet business objectives.
• Liaison with external agencies to deliver initiatives for brand
• Accurate management of budgets for brand.
• Creates and delivers operational plans appropriate to life cycle of brand to optimise return for Sandoz
• Delivery of sales targets
• Full accountability for brand and delivery of all programmes related to it.
• Understanding and use of marketing principles and process to deliver to customer needs
• Disease and market understanding to develop customer insights through appropriate techniques/tools
• Support and Build team to achieve team goals
• Management of external agencies to meet team goals
• Acts as brand champion to create enthusiasm and focus internally and with external customers and agencies.

• Manage and optimize relationships with all relevant external agencies and patient (and other) groups through development of effective relationships.
• Full financial accountability of Advertising and Promotion budgets
• Full understanding and use of key market research approaches and giving recommendations and acting on results that create positive business outcome.
• Delivery of operational plan, on time and to a high standard.
• Manage all components of a key brand or components of a priority brand.
• Build and develop strategic forecasting from a robust patient model.
• Launch a line extension, new campaign, commercial programme, and/or generic defence.

• Knowledge of the relevant markets/customer segments
• High mobility and work on the field on a regular basis

• University degree or equivalent with Marketing or Business qualification.
• 3-5 years field sales experience and related marketing services experience and brand management experience within the market